Durban, South Africa - 13 March 2026 - BAIC Automobile South Africa put its vehicles in the spotlight at the Goodwill Foundation Charity Golf Day on 13 March, providing official vehicle support and giving guests a firsthand look at its standout models.
With the support of our Durban dealers, BAIC Durban, BAIC Pinetown, BAIC Ballito, and BAIC Umhlanga, the brand offered VIP transport while also showcasing some of its most popular vehicles, including the B30, X55 PLUS, and B40 PLUS.
The display was a hit with more than 200 attendees, including business leaders, government officials, and community figures. Guests flocked to explore the vehicles up close, and many took the opportunity to experience them through test rides. The combination of bold design, modern features, and confident performance sparked conversation throughout the day.
The X55 PLUS, known for its striking style and turbocharged performance, drew particular attention, while the B40 PLUS highlighted BAIC’s rugged off-road capability. The versatile B30 rounded out the lineup, demonstrating the brand’s growing appeal across diverse driving needs.
“Events like the Goodwill Foundation Charity Golf Day give us the perfect platform to showcase BAIC vehicles where it matters most - directly to drivers,” said a BAIC Automobile South Africa spokesperson. “From urban sophistication to off-road ruggedness, our range continues to make an impression in South Africa.”
With the support of its KwaZulu-Natal dealer network, BAIC is driving closer connections with local communities while delivering vehicles that combine standout design, strong performance, and accessible value.
About BAIC Automobile South Africa
BAIC Automobile South Africa forms part of Beijing Automotive Group (BAIC Group), one of China’s largest automotive manufacturers and a Fortune Global 500 company.
BAIC established its South African manufacturing presence in Coega, Eastern Cape, with a R11-billion vehicle assembly plant that produces vehicles for the local market and supports the brand’s growing dealer network across the country. The company continues to expand its product offering in South Africa with a range of modern SUVs and bakkies designed to deliver strong performance, advanced technology and exceptional value for local motorists.
BAIC’s South African operations form part of the group’s broader global strategy to bring innovative mobility solutions and competitively priced vehicles to international markets.
