- Tata’s local model range features high levels of standard safety equipment.
- All models have been certified with four and five-star safety crash ratings.
- Tata believes that value for money doesn't have to mean a compromise on safety.
Johannesburg, South Africa — It is a well-reported fact that South Africa has one of the highest vehicle and accident rates in the world. This makes driving on South African roads a hazardous task, a fact that only gets worse over the festive season.
While motorists can do many things to try and stay safe on the roads, one of the best ways to avoid an accident and keep you and your family safe in the event of an accident is to drive a vehicle that prioritises safety, with a variety of active and passive safety features built in.
“Today’s motorists shop according to a new criteria and demand vehicles that are safe. Tata understands this and is happy to oblige with a range of modern vehicles that prioritise safety,” says Thato Magasa, CEO for the distributor of Tata Motors Passenger Vehicles South Africa.
Tata returned to South Africa earlier this year and their vehicle range, which comprises four models, prioritises safety in a holistic manner, no matter the price point. All SUV models have a five-star rating while the Tiago boasts a class leading four-star safety rating.
“Tata believes that value for money shouldn't have to mean compromising, which is why we offer vehicles that are well-equipped and inherently safe, from the entry level Tiago to the top of the range Harrier, with the safety ratings to prove it,” explains Magasa.
“South Africans have more vehicles to choose from than ever before and when making purchasing decisions there are naturally compromises that consumers need to make when deciding on one model over the other. At Tata motors we believe that there should never be a compromise on safety as proven by our safety ratings. Safety is a non-negotiable - Zero Compromises,” adds Magasa.
The four-star Tata Tiago
The Tata Tiago is available with a starting price of R184 900 and with its four-star Global NCAP rating (2020 test certification), the Tiago is one of the safest entry-level hatchbacks on the road today.
The Tata Tiago is designed for urban drivers who want a balance of affordability and refinement.
Competitively priced within the hatchback segment, the Tiago offers best-in-class safety and technology at an entry-level cost, giving first-time buyers and budget-conscious families an opportunity to own a modern, stylish car that delivers premium comfort and safety without stretching their wallet.
When it comes to safety, the Tiago doesn't compromise. A high-strength body structure is equipped with dual airbags, hill hold control, ABS with EBD and an Electronic Stability Program. A HD reverse parking camera is the cherry on the cake of a vehicle that offers safety, clever technology and a stylish design as standard.
The five-star Tata Punch
The Tata Punch offers a no-compromise, compact SUV design, along with a high-degree of safety. Inspired by its bigger brother, the Tata Harrier, the Punch embodies class and boasts the highest segment safety rating possible with a five-star Global NCAP rating, following testing and certification in 2021.
The Tata Punch is a testament to Tata Motors Passenger Vehicles’ commitment to offering South Africans safe and stylish vehicles in all segments of the market. At a starting price of R244 900, the Punch is comprehensively equipped with safety equipment such as ABS with EBD, Corner Stability Control, dual airbags and an Electronic Stability Program amongst other features, which earned the Punch that five-star Global NCAP rating.
The five-star Tata Curvv
The Curvv is Tata’s most futuristic product with a head turning coupé SUV body style, which along with advanced tech features blends sportiness with practicality. This is a bold, progressive offering for customers who wish to stand out from the crowd.
The Curvv is built on Tata’s Adaptive Tech-Forward Lifestyle Architecture (ATLAS) platform, which seamlessly blends elegance and strength, engineered with advanced materials and a continuous framework that ensures exceptional crash protection.
Safety is taken care of by an array of advanced systems, including ABS with EBD and ESP, as well as six airbags across the range. A 360-degree Surround View Camera takes the hassle out of parking. The Curvv has been tested and certified with a five-star Bharat NCAP (BNCAP) rating, the official NCAP assessment for India.
The five-star Tata Harrier
The Tata Harrier is the brand’s flagship SUV built on the Omega Arc platform which is derived from the Land Rover D8 platform. The Harrier truly combines luxury, capability and global pedigree. Equipped with enhanced ADAS (Advanced Driver Assistance Systems), the Harrier sets a new benchmark for safety and driving confidence at a starting price of R549 900.
The Omega Arc platform is home to a comprehensive suite of safety systems including ABS with EBD, Corner Stability Control, up to seven airbags and ESP resulting in a five-star Global NCAP rating which earned the Harrier the title of the safest vehicle in India.
Front and rear parking sensors and a 360-degree surround view system allow the driver to remain aware of their surroundings in any situation and assists in avoiding slow speed incidents.
Watch the 60” film here: https://www.youtube.com/watch?v=u_iLSpqMIpM
Watch the Tiago film here: https://youtu.be/DMw3en0Wuig
Watch the Punch film here: https://youtu.be/VxEjN7uaVRs
Watch the Curvv film here: https://youtu.be/GTa-ifYarD8
Watch the Harrier film here: https://youtu.be/iI69yzxUvR8
Follow Tata Motors South Africa: @TataCarsPV_SA
Visit: www.tatacars.co.za
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